Join Novak and Jelena and Provide Better Future for More than 100 children in Serbia
Wake-up your team spirit and the heart of a champion you have inside. Join our Season of Giving campaign and help us open two preschools in Vajska and Ljubis villages. Novak and Jelena Djokovic will match all of your donations.
Did you know that only every second child in Serbia has access to quality early education? In order to improve this statistic and raise awareness about the importance of investing in early development, our team is organizing the “Season of Giving” fundraising campaign for the third year in a row. Our founders, Novak and Jelena Djokovic, will match every donation this year again. The goal of this year’s campaign, which shall last until the end of January, is to gather funds for the opening of two preschools in the Vajska and Ljubis villages.
According to Jelena and Novak, the main goal is to ensure that every child in Serbia has access to preschool within the next 10 years.
“Considering the current pandemic situation, this year we primarily focused on healthcare, and with our donations, tried to assist the healthcare institutions in Serbia. However, our primary goal is still to invest into children and their future. Our country is full of real little gems, but unfortunately, in smaller places, they often cannot develop their full potential because they do not have access to early education. This year has further demonstrated how important it is for children to attend preschool, particularly in a situation when parents are forced to work from home, and are not able to adequately dedicate their time to children. However, it should not be forgotten that there are still those who are not able to go to preschool even in normal circumstances. So this year, the goal is to open new preschools in Vajska and Ljubis villages, which will accommodate a total of 105 children. Each of these places has its own story, and we want to tell it to the whole world, with the help of those who believe in our mission. That is why we have decided to double every donation you make this year again,” Novak and Jelena Djokovic said.
How can you join the campaign?
1. Choose your team
On this link, you can choose which team you would like to donate to – team Vajska or team Ljubis. Read the stories of these beautiful places and get to know their communities. Your donations will help change their lives! Fundraise together with your family and friends. Why not make an adventure out of it? Don’t forget to leave a few words for us when you donate. Share why did you choose that team and how important is early development for you. Together we are spreading a valuable message for everyone.
2. Share the news with your company
Does your company match? Speak to your HR or CSR department – your gift could have double the impact! Opening preschools do not only help the children and their families but our society as a whole. We are ensuring that our future generations are using their full potential and building a brighter future for all of us.
3. Use the power of social media
You can read the stories from the Vajska and Ljubis villages on our blog, Facebook, Twitter, Instagram, LinkedIn. Share them on your social media profiles and call your friends to join us. Do not forget to tag us in our posts and to use #IamTeamVajska and #IamTeamLjubis. In that way, you’re helping us spread the news about our goal and gain more members of our NDF family.
Thank you for putting your trust in us all these years. Let’s reach our goal together once again and enrich the lives of more than 100 children in Serbia!
Our Foundation, together with its founders, Novak and Jelena Djokovic, has over the past 14 years invested EUR 13 million into programs and projects aimed at early development. The construction and the adaptation of preschools, with the goal of creating a safe and stimulating environment where children can grow, develop and learn, is one of our most important projects. Thanks to this initiative, so far, 45 preschools in Serbia have been reconstructed and furbished, more than 30,000 children received aid, 1,600 parents/teachers were trained, and 4,500 parents were supported.