Foundation “Novak Djokovic” and “Seiko” together for brighter childhood of our children
Thanks to the cooperation between the “Novak Djokovic” Foundation and the “Seiko” company, many kids in Serbia and around the world will have a more carefree childhood and better conditions for growing up and for education. The Japanese watch manufacturer will support the NDF and its activities financially, and also help Novak promote the Foundation around the world during the three year partnership with our best tennis player.
To do so, Seiko has created an accessibly priced watch collection that will be sold under their LORUS brand name and will market it internationally, helping the wider public learn more about the NDF and its projects for children and their well-being, and thus encourage people of good will from all over the world to join our programs and projects.
These watches will be available in watch specialist retail stores in many markets worldwide from June, 2014.
“Seiko” is a company well known for its social contribution activities and charity activities in Japan and abroad. In addition to providing timekeeping without charge for many mass-participation sports and charity events, Seiko supports local charities wherever it has commercial operations and continues to support people affected by the flooding in Thailand and the tsunami in Japan.
“This cooperation between “Seiko” and NDF will help more children realize their dreams and fulfill their potential and talent. We are grateful for the support and we are confident that together we will accomplish many good things“
said Jelena Ristic, the “Novak Djokovic” Foundation Chief Executive Officer.